Understanding the principles of photography are essential for a good picture. Whether you are an Instagrammer, a photographer, or director, you are going to want to know a few rules. A few things that make a picture look good are: first, the rule of thirds, second, Leading Lines, and final, Depth of Field. My goal …
This was a global ad campaign done by Mistress for IMAX for their 1000th theatre opening globally. It displays two different typefaces, one for feeling and one for company continuity. It beautifully displays both the company and what it is to watch a movie in an IMAX theatre. https://mistress.agency/work/imax-movies-i-love-movies-brand-campaign/ The first typeface is a …
I would like to show the design points of one of my favorite Cheeto ads and I hope you enjoy. The ad was made by David Law and it is one of three he made for Cheeto. http://cargocollective.com/davidlawcreative/Cheetos Contrast: It took a while for me to find contrast in this but after a long hard …
10 Feet Behind the Camera 